We understand that one of the toughest challenges for our athletes and artists is that of funding.
The COVID-19 pandemic is bringing the sporting and music industry to a halt worldwide. With no events to participate in or perform at, earnings for South African Athletes and Artists and supporting staff has also ceased.
While government relief funds have been set up, it is unclear as to when these funds will start to flow into the system, South Africa’s Number One Continental Road Cycling Team – ProTouch - and Top South African Band – Rubber Duc – have collaborated to bring about the launch of the Athletes and Artists Fund to assist in.
We empower South African athletes and Artists, to fund their dreams. Both individuals and businesses can connect directly building a personal connection while they journey to success..
ProTouch Sports initially spearheaded the development of Fund Your Passion, a crowdfunding platform powered by Fund Your Passion, earlier this year to assist in raising much needed funds for its own U23/ Elite Cycling Team and individual athletes selected to represent South Africa internationally.
As a self-funded cycling team, competing successfully on the South African road circuit since 2016, ProTouch understood the costs involved in managing and developing athletes locally, as well as also having to assist with funding athletes selected to participate in international and continental events.
We created a platform to enable fundraising, to support South African talent. This is the first step in an overall plan to Fund Your Passion. Watch this space for more about this in the coming months or follow us now
Fund Your Passion is powered by the CrowdQuest platform, will also provide additional features in future releases, such as athletes and teams providing “Give Backs” to supporters who register – these “Give Backs” can include an item or service given as a thank-you by the athlete and/or team such as riding with the athlete in a training ride, attend a breakfast or have coffee after a ride/ race or ride in the team car for a particular race.
HOW DOES IT WORK?
Fund Your Passion is similar to crowdfunding sites, tapping into ordinary people and businesses for small amounts of money, that collectively assist in financing an athlete or artists project or campaign.
We encourage participants to make use of their network of friends, family and colleagues’ social media websites (like Facebook, Twitter and LinkedIn) to get the word out. We also promote the published campaigns through our own social media channels.
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